GAIN THE “MARKET ADVANTAGE”
…AND WATCH PROFITS SOAR!

BrandSaw is Alexander’s premiere, online Franchise Management Portal designed to maintain Brand Consistency throughout your franchise system by providing a single source for all your marketing collateral, communications, specialty items, in-store signage, initial start-up inventory, grand opening kits and seasonal marketing campaigns.


Better Technology

Our proprietary software links directly to one of the most advanced print and distribution centers in the country, offering your franchisees on-demand printing 24 hours-a-day, 7 days-a-week. We provide franchisors with customized solutions that leverage their own best marketing practices, providing a user friendly, and cost effective platform for local marketing efforts.

Our online services are just one part of a full line of products and services designed to maximize marketing efforts and increase system wide profitability. From initial product development through distribution, we provide a comprehensive array of services to support your systems print and marketing communications needs.

It’s no wonder why Alexander’s is leading the competition when it comes to offering a total solutions program. In fact, when we couldn’t find a solution to fit the needs of our customers, we created our own software. If you are a young franchise system or an established larger system; we have a solution to fit your needs.

 GROWING UNIT REVENUES


Our experience with national franchisors has helped us understand that even the best of technologies has to be integrated into a service solution that provides education, value, and a return on investment. To maximize adoption within your franchise system, we take a comprehensive approach that requires a strong partnership with our clients and a cohesive internal communication strategy that guides franchisees to implement your “best practices” and grow profitable, unit revenues.

Easy-to-Use, Custom Franchisee Dashboard

At Alexander’s, we understand that maintaining consistent customer brand identity is not an easy task. Especially when you consider the demographic challenges you’re faced with everyday. The administration alone can be overwhelming. The Advantage platform enables franchisors to provide their franchisees with a fully-branded and customized dashboard that gives them all of the print and marketing resources they need to help their business succeed. Best of all, it allows your franchisees to order what they need, when they need it, anytime 24/7 giving you the comfort in knowing your valuable brand is protected.

Our intuitive dashboard makes ordering easy, from item selection through customization and mailing (if required), all accomplished in a matter of minutes. And as franchisees continue to use our program, preferences and franchisee data is saved to automate processes even more.

Dedicated Customer Support

Franchisees are provided a team of dedicated customer support professionals that are trained on all aspects of your online solution and able to guide franchisees through the process.

 WE’RE SO MUCH MORE THAN A    
DIRECT MARKETING SOLUTION

We take a “comprehensive approach” when it comes to developing custom systems for franchisors, combining technology and innovation at every “touch-point”.

Corporate Communications

Ever wonder if all those email updates to your Operations Manual are ever seen? Keeping your franchisees up to date with the latest information is no longer a problem. Anytime you have an update to your policies or procedures just upload your most current version ready for print. You can feel confident that your franchisees are receiving and utilizing the most current information available.

Initial Printing and Marketing Materials

We’ve eliminated the need for the franchisor to warehouse and ship out the initial supply of printed and marketing materials. All of these materials can be personalized and ordered directly by your franchisee and shipped directly to them at the appropriate time in your process.

In-Store Marketing Materials and Signage

When it comes to your in store marketing and seasonal promotional needs we’ve got you covered. Whether you need window clings, posters, table top displays or menu boards we do it all! No need to order large quantities to get the best price or outsource through multiple vendors. We specialize in short run printing and pride ourselves on competitive pricing.

Neighborhood and Targeted Marketing Campaigns

Franchisors now have the ability to partner with their franchisees by providing solutions that allow them to manage the marketing side of their business from end to end. We understand a great location does not insure success. It takes marketing! Unfortunately the majority of the times, these efforts get misdirected into ineffective, poorly planned or created marketing strategies that produce minimal if any ROI. Your franchisees will have all the tools they need to create and launch a successful marketing campaign and the ability to track the results. We offer your franchisees fully automated marketing campaign fulfillment with mailing list upload capability, personalization based on your criteria, online real-time proofing, and a comprehensive Ad Builder making design a breeze.

Display Graphics and Banners

How big of a sign do you need? We offer the highest quality display graphics available from floor graphics to outdoor signage. With our state of the art equipment we have the ability to create graphics for all your specific needs. But Alexander’s doesn’t stop there! We also produce back-lit signs, fine art reproductions, canvas and vinyl banners and much more.

YOU’RE ALWAYS IN CONTROL

We put franchisors at the forefront of control. Our Franchise Management Portal provides your management and specifically, marketing teams with the information and tools they need to keep your program effective and profitable.


Administrative Management Dashboard

This Industry-leading feature provides complete management and reporting capabilities to allow Franchisors to review and analyze individual franchisee activity to provide increased service and support. Lock-in/Lock-out specific products and programs, full customization to promote specific programs based on territory or franchisee status, and order pre-approval.

We make conversion easy

BrandSaw integrates into your existing franchisee extranet site or management software and is seamless to your franchisees and provides a true one stop experience for your franchisees. With the Advantage platform your options are endless.


Want to learn more? Follow these next steps!